Boulevard Nectar Rosé: The Sparkling Wine That’s Got Mzansi Buzzing
If you’ve been anywhere near a South African celebration in the past few years, you’ve probably spotted those elegant bottles of Boulevard Nectar Rosé making the rounds. This French sparkling wine has become the drink of choice for everyone from braai enthusiasts to club-goers, and with DJ Zinhle at the helm as CEO, it’s become more than just a wine – it’s a lifestyle. Whether you’re planning a special occasion or just want to add some sparkle to your Tuesday evening, here’s everything you need to know about Boulevard Nectar Rosé.
- History: From French Vineyards to Mzansi Tables
- Production Method: Six Generations of French Craftsmanship
- Alcohol Percentage: Perfectly Balanced
- Number of Calories: Guilt-Free Celebration (Mostly)
- Tasting Notes: Elegance in a Bottle
- Best Served With: Food Pairing Made Easy
- Where to Buy: Getting Your Hands on Boulevard
- FAQs: Everything You Need to Know

History: From French Vineyards to Mzansi Tables
Boulevard Nectar Rosé has been handcrafted from Pinot Noir, Pinot Meunier, and Chardonnay grapes in the Pugibet vineyards since 1898, bringing over a century of French winemaking tradition to your glass. The wine originates from the stunning Rhone Valley in Southern France, nestled between the Alps and Pyrenees Mountains – a region renowned for producing some of the world’s finest wines.
But here’s where the story gets properly South African: In October 2020, award-winning DJ Zinhle acquired equity in Boulevard Nectar Rosé and became CEO. Talk about a power move! DJ Zinhle, whose real name is Ntombezinhle Jiyane, brought her signature touch to the brand, transforming it from just another imported wine into a Mzansi success story. The Forbes Africa Entertainer of the Year didn’t just slap her name on a bottle – she’s actively expanding the brand’s reach across Africa and beyond.
The appointment made waves across South Africa, with celebrities like Pearl Thusi, Somizi, Cassper Nyovest, and Boity celebrating this incredible business achievement. DJ Zinhle’s acquisition wasn’t just about personal success; it represented a new era of African entrepreneurs taking ownership stakes in international brands. Since taking over, Boulevard Nectar Rosé has sold out multiple times on platforms like Takealot, proving that Mzansi is here for quality sparkling wine with local representation.
Production Method: Six Generations of French Craftsmanship
Six generation winemakers oversee production of every Boulevard bottle, ensuring the best French winemaking craftsmanship. The process begins with carefully selected grapes from three classic varieties: Pinot Noir (which gives the wine its structure and body), Chardonnay (adding elegance and finesse), and Pinot Meunier (contributing fruitiness and approachability).
The grapes are harvested at optimal ripeness from the Languedoc-Roussillon region, which boasts about 300,000 hectares of Mediterranean vineyards. The terroir – that magical combination of soil, climate, and tradition – plays a huge role in creating Boulevard’s distinctive character. The region’s Mediterranean climate allows the grapes to develop concentrated flavours while maintaining refreshing acidity.
Boulevard Nectar Rosé is produced using traditional méthode champenoise techniques, though it’s classified as a sparkling wine rather than Champagne (since only wines from the Champagne region of France can use that name). The base wines undergo a secondary fermentation in the bottle, creating those elegant, fine bubbles that dance in your glass. The wine is then aged on its lees (dead yeast cells) which adds complexity, creaminess, and those lovely biscuit-like notes.
The final result is a Brut Rosé – meaning it’s relatively dry with minimal residual sugar, making it refreshing rather than cloying. The beautiful blush colour comes from brief contact with the Pinot Noir grape skins during fermentation, giving it that signature pink hue that looks stunning whether you’re at a rooftop bar in Sandton or a beach party in Durban.
Alcohol Percentage: Perfectly Balanced
Boulevard Nectar Rosé sits at approximately 12% ABV (Alcohol by Volume), which is standard for quality sparkling wines. This places it right in the sweet spot – strong enough to give you that pleasant buzz, but not so potent that you’ll be writing off the next day after a few glasses.
For comparison, most sparkling wines range from 11% to 12.5% ABV, while still wines (non-sparkling) typically hit 12% to 14% ABV. At 12% ABV, Boulevard strikes the perfect balance between being a serious wine and remaining dangerously easy to drink. It’s lighter than your average red wine but has more body than many white wines.
This moderate alcohol content makes Boulevard Nectar Rosé ideal for day drinking (we’re talking Sunday brunches and afternoon picnics), celebrations that start early and end late, or simply when you want to enjoy multiple glasses without feeling like you’ve been hit by a bakkie. The bubbles also slow down your drinking pace naturally, helping you savour each sip rather than guzzling it down.
Number of Calories: Guilt-Free Celebration (Mostly)
At 12% ABV, a standard 100ml glass of Boulevard Nectar Rosé contains approximately 80-85 calories, while a larger 150ml serving (about a wine glass pour) delivers around 120-130 calories. For a full 750ml bottle, you’re looking at approximately 600-640 calories total.
To put that in perspective, a 100ml serving of Boulevard has fewer calories than a slice of bread with peanut butter, and about the same as a chocolate digestive biscuit. It’s one of the lower-calorie alcoholic options available, sitting well below spirits mixed with sugary sodas, creamy cocktails, or full-bodied red wines.
Why is sparkling rosé relatively low in calories? Two reasons: first, the alcohol content is moderate rather than high, and second, as a Brut style, it has minimal residual sugar. Most of the calories come from the alcohol itself (which packs about 7 calories per gram), with very little contribution from carbohydrates or sugar. This makes Boulevard Nectar Rosé a smart choice if you’re watching your waistline but still want to enjoy a proper drink.
Keep in mind that these are “empty calories” – they don’t provide nutritional value – so if you’re planning a big night out, maybe balance it with some decent food. A braai spread with boerewors and salads should do nicely.
Tasting Notes: Elegance in a Bottle
Boulevard Nectar Rosé Brut presents as a beautiful blush sparkling wine with essences of berries on the nose and palate, with an initial dry impression followed by a soft and fruity aftertaste. Let’s break down what you’ll experience when you pour yourself a glass.
Appearance: Deep pink colour with a gorgeous blush hue and persistent, fine bubbles that create an elegant mousse. The wine looks as good as it tastes – perfect for those Instagram-worthy moments.
Nose: Fresh strawberry, raspberry, and cherry aromas dominate, with subtle floral notes and a hint of brioche or biscuit from the yeast aging. There’s a lovely brightness that promises refreshment.
Palate: The wine opens with crisp, dry fruitiness – think red berries, pomegranate, and a touch of citrus zest. Despite the dryness, there’s a soft, fruity character that makes it incredibly approachable. The bubbles add a creamy texture and lively mouthfeel.
Finish: Clean, refreshing, and elegant with lingering fruit notes. The finish is neither too short nor too long – just right for keeping you coming back for another sip.
Boulevard Nectar Rosé is distinguished by its bright fruitiness, seductive palate, and elegant maturity. It’s sophisticated enough for wine snobs but accessible enough for anyone who just wants a delicious drink. Whether you’re a rosé veteran or just getting into sparkling wines, Boulevard delivers every time.
Best Served With: Food Pairing Made Easy
Boulevard Nectar Rosé is incredibly versatile, making it the MVP of food pairing. Serve it well chilled (6-8°C) in a flute or tulip glass to preserve those gorgeous bubbles and concentrate the aromas.
Perfect Pairings:
- Seafood: Prawns, sushi, grilled fish, oysters, and calamari all sing with Boulevard’s crisp acidity and fruit character.
- Poultry: Chicken dishes, especially grilled or roasted with herbs, pair beautifully. Try it with peri-peri chicken for a proper SA experience.
- Appetizers: Cheese platters, charcuterie boards, smoked salmon, and tapas-style snacks are all winners.
- Braai Food: Yes, really! The wine’s acidity cuts through fatty meats like lamb chops, boerewors, and sosaties.
- Spicy Food: The bubbles and fruit character help tame heat, making Boulevard excellent with Thai, Indian, or Cape Malay curries.
- Desserts: Fruit-based desserts, especially berry tarts, pavlova, or malva pudding work wonderfully.
When to Serve: Boulevard Nectar Rosé shines as an aperitif (pre-dinner drink to stimulate appetite), during brunch with friends, at weddings and celebrations, or simply as a treat after a long week. It’s equally at home at a fancy restaurant or a backyard braai – true versatility at its finest.
Where to Buy: Getting Your Hands on Boulevard
Boulevard Nectar Rosé is widely available across South Africa at major retailers and specialty liquor stores. Here’s where you can find it:
Specific Retailers
Pick n Pay Available at Pick n Pay stores nationwide Look for Boulevard Luxury Nectar Rosé 750ml in the wine section Price: Approximately R120-R150 per bottle (varies by location and promotions)
Makro Available at all Makro stores with liquor sections Product: Boulevard Nectar Classic or Rosé 750ml Price: Approximately R110-R140 per bottle Often featured in promotional catalogues with special pricing
Checkers Stocked at Checkers stores with wine sections nationwide Price: Around R130-R160 per bottle
Norman Goodfellows Multiple locations: Johannesburg, Durban, Cape Town Contact: Check ngf.co.za for nearest location Price: R140-R170 per bottle Excellent selection and knowledgeable staff
Mothercity Liquor (Cape Town) Location: Based in Cape Town (Montague Gardens warehouse) Delivery: 2-5 working days (priority), 5-9 days (standard shipping) Contact: Available via website at mothercityliquor.co.za Price: R130-R160 per bottle plus delivery
Big Save Liquor (Online) Website: bigsaveliquor.co.za Product: Boulevard 750ml Nectar Rosé Brut Price: R150-R180 per bottle depending on specials Delivery available
Takealot Online availability (though it frequently sells out!) Price: R140-R180 per bottle Convenient delivery nationwide
Prices
Retail Bottle Prices (750ml):
- Budget Option: R110-R130 (Makro, during specials)
- Standard Range: R130-R160 (most major retailers)
- Premium Locations: R160-R200 (boutique wine shops, upmarket stores)
By the Glass (Restaurants & Bars):
- Casual Venues: R40-R60 per glass
- Mid-Range Restaurants: R60-R85 per glass
- Upmarket Establishments: R85-R120 per glass
- Clubs (Sandton, Cape Town Waterfront, Umhlanga): R70-R150 per glass
BLVD Signature Edition: DJ Zinhle launched a special Signature Edition Nectar Rosé MCC (Méthode Cap Classique) Available at Makro: R249.99 per bottle Limited edition – grab it when you see it!
Pro tip: Sign up for retailer newsletters and download apps like CatalogueSpecials to catch Boulevard on promotion. Many retailers run specials where you can save R20-R40 per bottle.
FAQs: Everything You Need to Know
Is Boulevard Nectar Rosé Champagne? No, Boulevard Nectar Rosé is a sparkling wine, not Champagne. Only sparkling wines produced in the Champagne region of France can legally be called Champagne. Boulevard is made in the Rhone Valley using similar traditional methods (méthode champenoise), but it’s classified as French sparkling wine. That said, it delivers champagne-quality taste at a fraction of the price!
What’s the difference between Boulevard Nectar Rosé and MCC? Boulevard Nectar Rosé is a French sparkling wine, while MCC (Méthode Cap Classique) is South African sparkling wine made using the traditional Champagne method. DJ Zinhle launched a special Boulevard Signature Edition MCC, which is produced locally in South Africa. Both are excellent, but the original Boulevard is imported from France.
How should I store Boulevard Nectar Rosé? Store bottles on their side in a cool, dark place away from direct sunlight and temperature fluctuations. Ideal storage temperature is 10-15°C. Once opened, reseal with a sparkling wine stopper and refrigerate – it’ll stay bubbly for 1-3 days (though let’s be honest, it rarely lasts that long).
Can Boulevard Nectar Rosé be used in cocktails? Absolutely! Boulevard makes fantastic cocktails. Try a French 75 (gin, lemon juice, simple syrup, topped with Boulevard), a Rosé Spritz (Boulevard with Aperol and soda), or keep it simple with a Kir Royale (crème de cassis and Boulevard). The possibilities are endless.
Is Boulevard Nectar Rosé sweet or dry? Boulevard Nectar Rosé is a Brut style, meaning it’s dry with minimal residual sugar. However, the prominent fruit flavours (strawberry, raspberry, cherry) give it a perception of sweetness even though it’s technically dry. It’s not as bone-dry as extra brut styles, making it more approachable for casual drinkers.
How many glasses are in a bottle of Boulevard Nectar Rosé? A standard 750ml bottle contains approximately 5-6 servings, depending on your pour size. Using a 120-150ml pour (standard wine glass), you’ll get about 5 glasses per bottle. For champagne flutes (100ml), you can stretch it to 7 glasses.
Why does Boulevard Nectar Rosé keep selling out? Since DJ Zinhle took over as CEO in 2020, Boulevard has experienced unprecedented demand in South Africa. The combination of quality French winemaking, celebrity endorsement, and strategic marketing has made it incredibly popular. Plus, it’s affordably priced for a quality sparkling wine, making it accessible to a wide audience.
Does Boulevard Nectar Rosé contain sulfites? Yes, like virtually all wines, Boulevard contains sulfites (sulfur dioxide), which are used as preservatives to prevent oxidation and maintain freshness. The levels are within normal ranges for sparkling wine and shouldn’t cause issues for most people unless you have a specific sulfite sensitivity.
Whether you’re toasting to life’s big moments or just treating yourself to something special on a random Wednesday, Boulevard Nectar Rosé brings that perfect combination of French elegance and South African celebration spirit. With DJ Zinhle leading the charge, this isn’t just a wine – it’s a movement. So grab a bottle (or three), chill them properly, and get ready to pop some corks. The Boulevard way is the only way to celebrate.
Cheers, or as the French say, Santé – but we’ll stick with “Gesondheid!” because we’re proudly South African like that.
