Redd’s Dry – South Africa’s Premium Apple Cider

Redd’s dry is a premium cider that has been cold filtered to deliver its distinctive, bold, crisp taste. This refreshing apple cider contains 5.5% alcohol by volume and is made from only the freshest green apples that provide a crisp taste and delicate bubbles. Redd’s shows an alluring, deep gold colour that releases a burst of fresh apple and citrus aromas, making it the perfect go-to drink for hot summer celebrations under the sun.

Key Facts:

• Brand: Redd’s Original/Redd’s Dry
• Type: Premium Apple Cider
• Alcohol Content: 5.5% ABV
• Brewer: South African Breweries (SAB)
• Origin: South Africa
• Character: Bold, crisp, refreshing with fresh apple taste
• Filtration: Cold filtered for clarity and smoothness
• Appearance: Alluring deep gold colour
• Available Formats: 660ml bottles, 440ml cans

When it comes to refreshing, bright, and effervescent easy drinking cider, Redd’s stands as a South African favorite. Made from the finest ingredients with nothing but quality green apples, Redd’s delivers perfect refreshment for those hot summer celebrations. Whether you’re chilling at a Joburg pool party, enjoying sundowners in Cape Town, or relaxing at a Durban braai, Redd’s delivers crisp apple refreshment that makes every moment special.

History and Brand Heritage

Redd’s Dry Heritage:

Redd’s is produced by South African Breweries (SAB), one of Africa’s oldest and largest brewing companies with heritage dating back to 1895. Redd’s represents SAB’s premium cider offering in the South African market.

SAB and Redd’s:

• 1895: South African Breweries (SAB) founded
• Late 20th Century: Redd’s introduced as premium cider brand
• 2000s: Redd’s establishes itself in SA cider market
• Present: Leading premium cider alongside Hunter’s and Savanna
• Market position: Premium cider targeting quality-conscious consumers

Brand Philosophy:

Redd’s, a refreshing, bright and effervescent easy drinking liquid, represents SAB’s commitment to quality cider making. The brand focuses on freshness, bold taste, and premium character that appeals to discerning cider drinkers.

Cultural Significance:

Redd’s has become synonymous with South African summer, outdoor celebrations, and social gatherings. The premium positioning and crisp apple character make it a popular choice among consumers seeking quality refreshment.

Production Method and Quality Standards

Redd’s Production Details:

Redd’s is a premium cider that has been cold filtered to deliver its distinctive, bold, crisp taste. The production process focuses on quality, freshness, and clarity.

Production Specifications:

• Primary ingredient: Only the freshest green apples
• Filtration: Cold filtered for clarity and smoothness
• Process: Premium cider-making techniques
• Quality standard: SAB brewing excellence
• Character: Bold, crisp, refreshing
• Appearance: Deep gold colour with clarity

Cold Filtration Process:

The cold filtration process is crucial to Redd’s character. This technique:

• Removes impurities: Creates crystal-clear appearance
• Enhances smoothness: Eliminates harsh elements
• Preserves flavor: Maintains fresh apple character
• Delivers clarity: Produces alluring deep gold colour
• Creates delicate bubbles: Perfect carbonation

Fresh Green Apples:

Made from only the freshest green apples that provide a crisp taste and delicate bubbles that dance on your tongue. The selection of premium green apples ensures:

• Crispness: Clean, refreshing apple flavor
• Acidity: Balanced tartness
• Freshness: Vibrant fruit character
• Quality: Consistent taste profile
• Authenticity: Real apple cider character

Perfect for Everyone:

Perfect for even the most inexperienced alcohol drinkers. Redd’s approachable character and smooth profile make it ideal for those new to cider or alcoholic beverages.

Redd’s Alcohol Content and Specifications

Redd’s Alcohol Percentage:

Redd’s alcohol content sits at 5.5% ABV (Alcohol by Volume), positioning it as a full-strength premium cider with enough character to be satisfying while remaining refreshing.

Alcohol Specifications:

• ABV: 5.5%
• Category: Premium Apple Cider
• Strength: Standard cider strength
• Comparison: Higher than Savanna Light (3%), similar to Savanna Dry (6%)
• Character: Balanced for sessionability

The 5.5% ABV ensures Redd’s delivers satisfying alcohol presence while remaining crisp and refreshing for extended social drinking.

Calorie Content and Nutritional Information

Redd’s Calories:

As a full-strength cider at 5.5% ABV made from apples, Redd’s contains approximately 190-210 calories per 660ml bottle.

Estimated Nutritional Facts per 660ml bottle:

• Calories: Approximately 190-210 calories
• Alcohol: 5.5% ABV
• Carbohydrates: Moderate (from apple sugars)
• Sugar: Natural apple sugars
• Fat: 0g
• Protein: Minimal

Dietary Considerations:

• Made from apples (not suitable for apple allergies)
• Contains gluten from brewing process
• Natural fruit-based product
• Moderate calorie content for cider
• Contains alcohol and sugars

The calorie content is standard for full-strength ciders, making Redd’s a moderate choice when enjoying refreshing alcoholic beverages.

Taste Profile and Sensory Experience

Redd’s Tasting Notes:

In the glass it shows an alluring, deep gold colour that releases a burst of fresh apple and citrus aromas, delivering bold, crisp taste with refreshing character.

Detailed Tasting Profile:

Visual Appearance:

• Alluring deep gold colour: Rich, inviting hue
• Crystal clarity: Cold filtered perfection
• Bright effervescence: Active carbonation
• Delicate bubbles: Dancing on the tongue
• Professional presentation: Premium appearance

Aroma Profile:

• Burst of fresh apple: Crisp green apple dominance
• Citrus notes: Bright, zesty undertones
• Clean freshness: No off-aromas
• Inviting bouquet: Encourages drinking
• Natural fruit character: Authentic apple scent

Taste Characteristics:

• Bold entry: Distinctive apple flavor
• Crisp taste: Fresh green apple character
• Refreshing: Clean, invigorating
• Balanced sweetness: Not cloying
• Citrus brightness: Adds complexity
• Delicate bubbles: Perfect carbonation
• Smooth: Cold filtered refinement

Finish:

• Clean, crisp conclusion
• Lingering apple freshness
• Refreshing aftertaste
• Encouraging repeat sipping
• No harsh edges

Mouthfeel:

• Bright and effervescent
• Easy drinking liquid
• Delicate bubble texture
• Medium body
• Refreshing character

The distinctive, bold, crisp taste makes Redd’s perfect for hot summer celebrations and social occasions under the sun.

Best Served With – Occasions and Enjoyment

How to Serve Redd’s:

Redd’s is best served ice-cold straight from the bottle or poured into a glass to appreciate the deep gold colour and fresh apple aromas.

Optimal Serving Methods:

• Ice-cold: Serve from fridge or cooler
• Straight from bottle: Convenient 660ml format
• In a glass: Appreciate colour and bubbles
• Over ice: Extra refreshment on hot days

Perfect Summer Occasions:

Outdoor Celebrations:

• Hot summer braais
• Pool parties and swimming
• Beach days and coastal trips
• Picnics and outdoor dining
• Sundowner sessions

Social Gatherings:

• Friends and family celebrations
• Weekend get-togethers
• Sports viewing parties
• House parties
• Making memories under the sun

Seasonal Enjoyment:

• Summer: Ultimate refreshment
• Autumn: Crisp apple season pairing
• Spring: Fresh outdoor revival
• Year-round: Versatile enjoyment

Food Pairing Suggestions:

Braai Favorites:

• Boerewors and sausages
• Grilled chicken portions
• Lamb chops and steaks
• Seafood and fish
• Braai salads

Casual Foods:

• Burgers and chips
• Pizza and nachos
• Fish and chips
• Chicken wings
• Sharing platters

Light Summer Fare:

• Fresh salads
• Seafood platters
• Fruit and cheese boards
• Light appetizers
• Summer desserts

The crisp apple character and refreshing nature make Redd’s versatile with diverse foods, perfect for South African entertaining.

Where to Purchase Redd’s Dry

Redd’s Availability in South Africa:

Where to buy Redd’s is straightforward – this popular premium cider enjoys comprehensive distribution nationwide.

Major Retailers:

Checkers:

• Redd’s Original Cider Bottles 12 x 660ml
• Product ID: 10163771PK1
• Available nationwide
• Sixty60 delivery available

Pick n Pay:

• Redd’s Original + Deposit 12 x 660ml
• Smart Price specials available
• Wide distribution
• Online ordering

Shoprite:

• Redd’s Dry Cider Bottles 12 x 660ml
• Regular promotional offers
• Nationwide coverage
• Competitive pricing

TOPS at SPAR:

• Redd’s range available
• Local accessibility
• Convenient locations

Available Variants:

• Redd’s Original: Classic apple cider
• Redd’s Dry: Drier taste profile

Available Formats:

• 660ml bottles: Standard size (most common)
• 440ml cans: Convenient single-serve
• 12-pack cases: 12 x 660ml for value

Online Availability:

• Checkers online with Sixty60 delivery
• Pick n Pay online ordering
• Shoprite online platform
• Major retailer websites

National Coverage:

Redd’s enjoys wide distribution from urban centers to rural areas, making it one of South Africa’s most accessible premium ciders.

Current Pricing Information (2024-2025)

Redd’s Price Range in South Africa:

Redd’s price reflects its premium positioning while remaining accessible.

12-Pack Pricing (12 x 660ml):

• Standard retail: R180 – R220 per 12-pack
• Promotional pricing: R185-R195 (special offers)
• Average market price: R195 – R210 per 12-pack
• Per bottle: R16 – R18 per 660ml bottle

6-Pack Pricing (6 x 660ml):

• Estimated range: R95 – R115 per 6-pack
• Per bottle: R16 – R19 per 660ml

Single Bottle Pricing:

• 660ml bottle: R18 – R23 (convenience stores)
• 440ml can: R15 – R20 (where available)

Pricing Variables:

• Promotional periods: Regular specials at major retailers
• Geographic location: Urban vs rural pricing
• Retailer type: Chain stores offer better value
• Seasonal demand: Summer may see promotions

Value Positioning:

Redd’s offers premium quality at competitive pricing, positioned between mainstream ciders and ultra-premium imports. The large 660ml bottle format provides excellent value.

Money-Saving Tips:

• Buy 12-packs for best per-bottle value
• Watch for Pick n Pay Smart Price specials
• Compare prices across retailers
• Stock up during promotional periods
• Consider larger format for better value

Frequently Asked Questions About Redd’s Dry

What makes Redd’s different from other ciders?

Redd’s is cold filtered to deliver distinctive, bold, crisp taste from only the freshest green apples. The premium cider shows an alluring deep gold colour and releases a burst of fresh apple and citrus aromas. At 5.5% ABV, it’s made by SAB with delicate bubbles that dance on your tongue – perfect for even inexperienced drinkers.

How much alcohol is in Redd’s?

Redd’s contains 5.5% alcohol by volume (ABV), positioning it as a full-strength premium cider. This strength provides satisfying alcohol presence while remaining refreshing and crisp for extended social drinking at summer celebrations under the sun.

What does Redd’s taste like?

Redd’s delivers bold, crisp taste with burst of fresh apple and citrus aromas. Made from freshest green apples providing crisp taste, it’s refreshing, bright, and effervescent with delicate bubbles. The cold filtered process creates smooth, easy drinking character in alluring deep gold colour.

Where can I buy Redd’s in South Africa?

Redd’s is available at Checkers (12 x 660ml), Pick n Pay, Shoprite, and TOPS at SPAR nationwide. The 660ml bottle format is most common, available in 12-pack and 6-pack options. Online ordering available through Checkers Sixty60, Pick n Pay, and Shoprite platforms with home delivery.

Is Redd’s suitable for cider beginners?

Yes, Redd’s is perfect for even the most inexperienced alcohol drinkers. The crisp apple taste, smooth cold-filtered character, and balanced 5.5% ABV make it approachable and easy drinking. The fresh green apple flavor is familiar and refreshing without harsh edges.

How many calories are in Redd’s Dry?

Redd’s contains approximately 190-210 calories per 660ml bottle at 5.5% ABV. This is standard for full-strength apple ciders and reflects the natural apple sugars and alcohol content. Moderate calorie choice for enjoying quality refreshing cider.

What’s the difference between Redd’s Original and Redd’s Dry?

Redd’s Original delivers bold, crisp taste with balanced sweetness from fresh green apples. Redd’s Dry offers a drier taste profile with less residual sweetness for those preferring less sweet ciders. Both are 5.5% ABV, cold filtered, and premium quality from SAB.

Can Redd’s be served over ice?

Yes, Redd’s can be served over ice for extra refreshment on hot days. However, it’s best served ice-cold straight from the bottle or poured into a glass to appreciate the alluring deep gold colour and delicate bubbles. The 660ml format is perfect for sharing or extended enjoyment.

Redd’s Dry represents premium apple cider quality from South African Breweries, delivering refreshing, bright, and effervescent easy drinking for nearly three decades. Made from only the freshest green apples and cold filtered for distinctive, bold, crisp taste, Redd’s has earned its place as a South African summer favorite.

Whether you’re discovering Redd’s for the first time or you’re a longtime fan, this premium cider delivers alluring deep gold colour with fresh apple aromas, crisp taste with delicate dancing bubbles, cold filtered smoothness and clarity, and perfect refreshment for hot summer celebrations.

From Johannesburg braais to Cape Town beaches, from Durban gatherings to celebrations across South Africa, Redd’s continues bringing premium apple cider refreshment under the sun. Redd’s – Bold, Crisp, Refreshing.

Enjoy responsibly. Not for sale to persons under 18.